Kendall Jenner made it big when she decided to get into modeling seriously. As the daughter of Kris Jenner and Olympian Caitlyn Jenner, she was able to follow her dreams of becoming a model after appearing in the family's hit reality show Keeping Up with The Kardashians. She started her modeling career alongside her sister, Kylie Jenner, when they did shoots for their clothing line Kendal+Kylie. A few years later, Kylie is a millionaire beauty mogul, while Kendall is one of the world's highest-paid models.
Kendall has graced catwalks for fashion houses like Marc Jacobs and TomFord, Versace and Fendi, wearing designer outfits, making her millions. Cosmopolitan says Kendall Jenner is worth $60 million and earns more than popular models like Chrissy Teigen and Gigi Hadid. The Hulu star's modeling career has allowed her to venture into other sectors away from her family and significantly add to her massive net worth. From her luxury cars to lucrative brand deals, here's how much Kendall Jenner is worth.
10 Kendall Jenner's Early Career
Like the rest of the Kardashian clan, Kendall Jenner got her start in Keeping Up With TheKardashians, where she would appear alongside her siblings. Jenner was featured on the show from an early age, during which she would always talk about her dreams of becoming a model. Her wish finally came true in 2009 at 14 when she signed with Wilhelmina Models, and her career skyrocketed.
The 27-year-old started out modeling for brands like Forever21 before she did the cover of publications like Teen Vogue and American Cheerleader in 2013. With Kris Jenner by her side, she was able to land more jobs quickly than other models her age who were starting out.
9 Kendall Jenner Makes Money As Runway Model
The reality star, now dubbed Queen of the Catwalk, has walked for fashion houses like Marc Jacobs, Michael Kors, Versace, Dior, and Dolce & Gabbana in Milan, Paris and New York Fashion Weeks. Most notably, she made millions after walking the Victoria's Secret Fashion Show in 2015, 2016 and 2018.
Jenner's runway contracts with these fashion brands are worth millions. In 2018, Kendall made $22 million from her modeling jobs and was named the highest-paid model of that year by Forbes.
8 Kendall Jenner Makes Millions Through Her Social Media
As a mega social media star, Kendall Jenner makes most of her money modeling for different brands. With over 30 million followers on Twitter and 294 million followers on Instagram, she earns a high income by promoting companies' products through her posts.
Kendall has worked with brands like Moon, Proactiv, Calvin Klein, Tiffany & Co., and Kylie Cosmetics. The model, rumored to be dating singer Bad Bunny, reportedly earns up to $750,000 per sponsored post on Instagram. Seeing how frequently Jenner posts ads, she's making good money from her large following on the app.
7 Kendall Jenner Makes Millions In Endorsement Deals
In addition to brand deals, Kendall Jenner is paid a hefty sum to be the face and brand ambassador of several big brands trying to tap into the younger audience. 2015 saw the reality sign with Estée Lauder as their brand ambassador because of her vast social media following.
Kendall is also a brand ambassador to companies like Stuart Weitzman, Longchamp, and Adidas, who pay her millions that go into increasing her wealth. In 2023, she signed an $11 million deal as the brand ambassador for L'Oreal Paris, as per The Sun.
6 Kendall's Million Dollar Income From KUWTK And The Kardashians
As a reality star on Keeping Up with The Kardashians, Kendall Jenner got a head start in the modeling industry even though she stated the fame didn't help her growth. During the Keeping Up with The Kardashians special that aired on E! the L'Oreal ambassador said, "What I have had almost worked against me. I had to work even harder to get where I wanted because people didn't take me seriously as a model. Because of the TV show."
Despite this, the E! reality show netted Kendall a six-figure income between $4.5 million and $5 million per season. For The Kardashians, Jenner's older sister, Khloe Kardashian, revealed the family split the earnings from the $100 million Hulu deal equally.
The mother of two told Variety, "We always have our private family conversations, and we're pretty brutal, me and my sisters, with what we will settle for or not settle for." Kendall reportedly takes home 7.5-8.3 million per season, significantly increasing her financial status.
5 Kendall Jenner's Business Investments
Kendall Jenner doesn't spend all her money like a business mogul; she invests it. The model reportedly has an investment portfolio worth $10 million, with stocks in companies like Apple, Wells Fargo, Starbucks, and General Electric.
4 Kendall Jenner Launched Her 818 Tequila In 2021
Kendall Jenner launched her first big business in 2021 when she co-founded the Tequila brand 818 with her friend Shay Mitchell. Despite the controversy surrounding its launch, the brand has grown in popularity and, presumably, sales if its 1.1 million followers on Instagram are anything to go by.
818 Tequila was the best-selling New Tequila of 2021 in the United States after selling 130,000 cases in only seven months. Since starting the tequila brand, Jenner's net worth has risen significantly from $45 million in 2021 to $60 million in 2023.
3 Kendall Jenner Works As FWRD's Creative Director
As a professional model in the industry, Kendall Jenner knows a lot about fashion. Because of that, she joined FWRD, a luxury e-commerce platform, as the brand's creative director in 2021. The 818 owner hosted FWRD's first-ever pop-up shop's grand opening in June 2023, where they showcased various clothing, beauty products and jewelry.
2 Kendall Jenner Has An Expensive Car Collection
Kendall Jenner's early earnings from Keeping Up With The Kardashians and her modeling gigs funded her love for classic cars. The Victoria's Secret model's net worth is in the form of her car collection worth close to $4 million, including a Bugatti Veyron worth $1.7 million and a Mercedes SLR McLaren worth $748,000.
The youngest of the Kardashian sisters also has a few classic cars in her garage, like a 1965 Ford Mustang, 1960 Cadillac Eldorado, and 1957 Chevy Corvette, worth over $200,000.
1 Kendall Jenner Is Getting Into House Flipping
Kendall Jenner bought an $8.5 million home in Beverly Hills that she took over a year to renovate. She purchased the Spanish-style mansion that once belonged to actor Charlie Sheen in 2017 and has since turned it into a cozy home that radiates her chill vibes.
Before buying her current home, Jenner purchased Emily Blunt and John Krasinski's Hollywood Hills home for $6.5 million and sold it for $6.85 million. In season 2 of The Kardashians, Kendall revealed her interest in flipping houses after renovating her home. Since she'll be able to convert the homes she works on quickly, she's sure to make millions in profit.
Jenner has no plans to slow down in her modeling career and business endeavors, so her net worth will surely increase in the coming years.
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